Nike Armor
In the ever-evolving landscape of sports and style, Nike Armor emerged as a breaking fusion of innovation and aesthetics. This case unveils the strategy that transformed Nike's narrative, blending cutting-edge technology, Y2K vibes, and a bold neon green palette.
The brand sought to create a narrative that positioned their products as not just athletic wear but as a harmonious blend of the natural and the futuristic.
Mary&Pip
Mary & Pip is a new financial platform redefining what wealth means for modern creatives.
We worked across product, brand, and campaign to make finance feel stylish, relatable, and effortless, more like a lifestyle brand than a bank.your bank could never, corporate is out, the future of finance is freelance. It’s finance with personality, confident, human, and made for the creative generation.
Bottega Veneta
The campaign is a bold and textural celebration of rugged minimalism, with custom typography and skin-like textures evoking the harshness of a cold winter.
The visuals embrace beauty of winter’s brutality. This approach captures the essence of winter, with the design elements giving a nod to the vulnerability and resilience of human skin against the biting cold.
Google I/O
I/O 23 celebrated 25 years of pioneering at Google. The primary concept was looking at the timeless, iconic, and celebratory designs of some of the most iconic events of the past, such as the Olympics, Apollo Space Missions, 50 years of Bauhaus, and more.
The extended asset library includes a mix of illustrated Google easter eggs, patterns, and pathways.
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Blinks
The visual world of The Garden of Earthly Delights fuses the dreamlike delicacy of fairy-tale castles with the sharp, visceral edge of raw futurism.
Soft, surreal landscapes clash with chrome textures and spiked forms, creating a universe where innocence and aggression collide. It’s a space that feels both enchanted and engineered, a fragile fantasy built on metallic bones.
Acme Of Talent
Acme branding introduces a fresh and innovative identity, leveraging advanced AI and modern graphic symbolism to redefine the modeling industry. The central concept, "Building Blocks," is reflected in modular graphics that represent unity and industry improvement.
To emphasize the agency's integration of AI technology, model images are transformed into ASCII art, blending human elements with machine interpretation.
Mythical State
MSO sells merchandise, experiences, concepts and content. Mythical State is about transformation & transcendence as a result of outdoor sports and experiences, about Altered States & Rapture Moments.
Mythical State is the modern Vision Quest, an Endurance Cult. #goinsidetheoutside.
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Page Break
Page Break redefines the book club experience with vibrant, rave-inspired visuals and typography. Their warm, colorful design invites connection and community, while bold, exciting typefaces capture the spirit of fun and discovery.
Custom-made icons used throughout the branding bring an extra layer of fun, and type motion elements add dynamic energy.
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