Adéla
A visual identity for a rising pop star just signed to Capitol Records, built around the force of her Slavic, Eastern European roots. Instead of global-pop polish, the visuals embraces the region’s cultural coldness and emotional rawness — concrete, steel, winter, and unromantic folklore.
At its core is a dual-logo system capturing her tension between industrial severity and seductive pop. The primary logo is a heavy, angular wordmark inspired by brutalist architecture and metal-cut signage; the secondary is an exaggerated, hyper-feminine script that clashes deliberately with it.
Nike Armor
In the ever-evolving landscape of sports and style, Nike Armor emerged as a breaking fusion of innovation and aesthetics. This case unveils the strategy that transformed Nike's narrative, blending cutting-edge technology, Y2K vibes, and a bold neon green palette.
The brand sought to create a narrative that positioned their products as not just athletic wear but as a harmonious blend of the natural and the futuristic.
Mary&Pip
Mary & Pip is a new financial platform redefining what wealth means for modern creatives.
We worked across product, brand, and campaign to make finance feel stylish, relatable, and effortless, more like a lifestyle brand than a bank.your bank could never, corporate is out, the future of finance is freelance. It’s finance with personality, confident, human, and made for the creative generation.
Bottega Veneta
The campaign is a bold and textural celebration of rugged minimalism, with custom typography and skin-like textures evoking the harshness of a cold winter.
The visuals embrace beauty of winter’s brutality. This approach captures the essence of winter, with the design elements giving a nod to the vulnerability and resilience of human skin against the biting cold.
Google I/O
I/O 23 celebrated 25 years of pioneering at Google. The primary concept was looking at the timeless, iconic, and celebratory designs of some of the most iconic events of the past, such as the Olympics, Apollo Space Missions, 50 years of Bauhaus, and more.
The extended asset library includes a mix of illustrated Google easter eggs, patterns, and pathways.
Featured on
Blinks
The visual world of The Garden of Earthly Delights fuses the dreamlike delicacy of fairy-tale castles with the sharp, visceral edge of raw futurism.
Soft, surreal landscapes clash with chrome textures and spiked forms, creating a universe where innocence and aggression collide. It’s a space that feels both enchanted and engineered, a fragile fantasy built on metallic bones.
Acme Of Talent
Acme branding introduces a fresh and innovative identity, leveraging advanced AI and modern graphic symbolism to redefine the modeling industry. The central concept, "Building Blocks," is reflected in modular graphics that represent unity and industry improvement.
To emphasize the agency's integration of AI technology, model images are transformed into ASCII art, blending human elements with machine interpretation.
Mythical State
MSO sells merchandise, experiences, concepts and content. Mythical State is about transformation & transcendence as a result of outdoor sports and experiences, about Altered States & Rapture Moments.
Mythical State is the modern Vision Quest, an Endurance Cult. #goinsidetheoutside.
Featured in book
Featured on