Sidelta
At the heart of the project is a distinctive logo — a glass-like form that cleverly incorporates two hidden faces, symbolizing duality and the blending of identities. The design process involved advanced 3D modeling and AI tools to create surreal, biologically inspired shapes and environments, complemented by bold, futuristic typography that provides a striking contrast to the fluid organic visuals. The carefully curated color palette features pink, deep blues, metallic shades, and earthy reds, evoking a sense of mystery and otherworldliness.
This visual identity spans digital interfaces, branded materials, and immersive installations, showcasing a seamless integration of storytelling, cutting-edge technology.
Typeface: Custom, Helvetica
Year: 2023